As a Board member of the Alberta Health and Safety Conference I lead the marketing for the last two years. I developed everything from donor packages and programs to elevator decals, tent cards, email signatures, and more.
Results: Social campaign which ran from November to February 2020 reached 70,000 people over 192,000 impressions from a very specific audience. The campaign yielded over 1,200 clicks many registrations helping set records for the 2020 event.